In CNN's June 14, 2023 'He’s scared s***less’: Hear John Kelly’s blunt take on Trump indictment at about 08:23, CNN's Chief National Affairs Correspondent Jeff Zeleny says:
So one of the reasons the candidates are not out there quite as much this week and next is because it's almost the end of the second quarter for fundraising. So it's a critical time for fundraising.
Ballotpedia's Presidential election campaign finance, 2024 begins:
Every presidential candidate is required to register with the Federal Election Commission (FEC) and file regular financial reports detailing their fundraising and campaign spending. During presidential election years, candidates who anticipate that they will raise or spend more than $100,000 must file monthly reports. Candidates who anticipate that they will raise and spend less than $100,000 file on a quarterly schedule, as do all presidential candidates during non-presidential election years.
The US FEC's Public funding of presidential elections also discusses quarterly filings.
But I haven't a clue why Zeleny would give "because it's almost the end of the second quarter for fundraising" as "one of the reasons the candidates are not out there quite as much this week and next". For example, in a previous life I recall the regular drumbeat of spikes pressure from above to secure capital equipment purchase orders from customers before the end of each quarter. We had to be "out there" in the customers' faces. Target was favorable quarterly sales reports seen by stockholders. One did everything possible to ensure the highest possible numbers each quarter1
Wouldn't being "out there" in front of the public generally boost donations?
Question: Why would it being "almost the end of the second quarter for fundraising" be a reason for US presidential candidates not being "out there quite as much"?
1It always seemed to be a zero sum game (gains in this quarter are losses for next), as it does to me in this case, so the rationalization didn't make sense. I assume it was just an excuse to add more pressure.