The other answers already make a fairly good point, though I think there's value seeing these effects in combination and not just standalone.
So first of all @Starship makes a really good point with a frame challenge, in the sense that the question focuses on the differences in the stance of political parties, ignoring that the parties themselves are already pretty similar. Like the political spectrum ranges from direct democracies or anarchism to rigid caste systems and autocracies. Or from participatory volatile systems to exclusionary rigid systems. Also the power that economic wealth has on the political spectrum ranges from independent to plutocracy. In general economic ideals range from collective to private ownership, between a cooperative economy or a competitive one. The role of the state can be interpreted vastly different, from the ruler and owner of everything to a collectively owned service provider.
So while from an insiders perspectives parties may look like they are far apart, from the perspective of an outsider or with anticipation of a full left-right-political spectrum, the overtone window of acceptable ideas is/was already quite narrow and the two mainstream parties still largely tried to cover the center in that narrow window.
Like historically the 2 parties have formed out of just 1 party and have swapped positions at one point and even if you look at their healthcare proposals where they apparently so drastically differ:
https://www.diffen.com/difference/Obamacare_vs_Romneycare
So it's more or less a matter of details rather than a "radical" difference.
So TL;DR: Frame challenge: Does Hotelling's law really not already apply to the stances taken by political parties?
Furthermore @StigHemmer and @user182601 make good points that the topology of the spectra might actually be a more complicated than one where you have to pick the spatial center between two competitors.
So rather than having a 1 dimensional and 1 center of attention, you could have a hyperplane of several dimensions and several local extreme points.
So less of a shape like this:
and more of a shape like this:
where if you'd place the parties on the left and right local maximum, they both would occupy a position where movement in any direction would mean a decrease in voters, yet where neither of them actually sits on the actually optimal spot.
And in the worst case it might not just look like that but even something like this:
Where peaks and valleys are even more difficult to find. And those lines don't have to be continuous but could also have sudden jumps so that iteratively approaching a point could have vastly different results depending on the direction and speed in which you approach.
Also as @StigHemmer has mentioned the electorate itself might not be continuous and stable, but voter might join or leave the electorate or deliberately "spoil" their vote, by voting third party in places that are "safe" in order to send a message of not approval despite even weaker approval of the other candidate.
Though contrary to what they claim, that does not necessarily mean that Hotteling's law doesn't apply (for example the democratic campaign apparently shifted their focus away from unique selling points of social justice and moved towards a seeming middle ground of tougher border control, making the two parties even more indistinguishable), but actually finding that center position is a lot less easier in the first place.
Another good point mentioned by @ohwilleke is about ignoring the problem of times scale and the fact that this is a dynamic equilibrium.
So for example a definitive measure of a parties performance is given on elections, however that isn't just a performance of the politics they claim to stand for but also a measure on how effective the electorate thinks that they were on these issues. So a poor result could refer to poor goals or poor performance on good goals.
Likewise, while short term polling exists (accuracy may vary due to how close the parties and thus the races are), parties can't nonetheless directly react to those polls. Because on the one hand the people that gave them a mandate expect them to be stable in their positions as that is the reason they voted for them in the first place, while on the other hand if you commit to a losing strategy, you might not lose voters, but you also don't win elections either.
So while an equilibrium seeking algorithm, that is behind Hotelling's law, would incentivize fast reactions to changing circumstances to always stay right in the sweet spot. In reality parties need to strike the right balance between consistency and adjustments to changing situations. So despite theoretically being able to change the platform in hours, it often takes years to build the credibility for such a change of platform to be accepted and for the politicians to implement it to be given the level of assumed expertise.
Also Hotelling's law is just one part of the equations. With Hotelling's law you make sure that you can access to an equal share of the population of potential buyers if you are close to the competitor. But at the end of the day you also need to make sure that they buy at your place and not the place of the competitor. So while you try for overall similarity, you also like to make sure that you appear just that little bit better, so that all people coming to the shared big tent will flock to your stand and not that of the competitions.
So while essentially selling the same you might want to make a huge deal out of the differences even if they are actually fairly minor. So idk Obamacare vs Romneycare seems to be less of a fundamental battle between different systems and more of a minor disagreement in terms of nuances to essentially very similar ideas. So less about content and more about packaging.
Like apparently the Democrats still follow the strategy of Hotelling's law and move closer to the Republican platform, while the Republican's try to distance themselves from the Democrats and like to pretend that they are so unique, but when push comes to shove usually deliver nothing but hot air (Obamacare replacement) or more of the same with different packages or if they actually do something unique, it's not even all that popular or working as intended.
So it's kinda interesting that the Democrats from a positions of having won the last election, moved towards closing that gap between them and the Republicans rather than making Republicans try to close that gap by moving more to the left. So while Republicans ramp up a left-scare tactic of people moving further and further to the left, it's actually rather that Republicans take a far right turn and Democrats seem to follow.
And last but not least Hotelling's law kinda assumes a somewhat stable competition in which the the competitors compete for a popular vote.
Which is apparently not how the U.S. elects its government. Like election results of the popular vote of:
year |
popular vote (R - D) |
2024 |
50% - 48.3% |
2020 |
46.8% - 51.3% |
2016 |
46.1% - 48.2% |
2012 |
47.2% - 51.1% |
2008 |
45.7% - 52.9% |
2004 |
50.7% -48.3% |
2000 |
47.9% - 48.4% |
Even "landslide" victories such as
year |
popular vote (R - D) |
1988 |
53.4% - 45.6% |
1984 |
58.8% - 40.6% |
1980 |
50.7% - 41.0% |
Are by and large the result of the electoral college and not the popular vote. I mean you have to go back to 1820 and before to find an election for government with a margin wider than a 30% and that's because that guy ran unopposed... Winning by little more than 20% is a HUGE decisive victory, which still usually means 40%-60% (in case you lead by 20% but got less than 50% just in case you wonder about that math) of the population didn't vote for that government.
So coming back to Starship's observations:
Does Hotelling's law really not already apply to the stances taken by political parties?
The thing is even if it does it doesn't have the same desired effect as a close second isn't awarded a near 50% share of the costumers and is able to built a comfortable position to adjust from there. But a close second has lost the election and gets 0 representation in government. So despite being near indistinguishable and scoring almost equal in almost all elections, the result is that one wins and one loses.
Even worse so when there are apparently goals outside of democracy where making sure the electoral college votes reflect the popular votes even less or when government officials and judges that are appointed FOR LIFE and which do not underly the necessity of a democratic mandate are ways in which parties do politics. So that winning one election might ensure you win the next regardless of your political proposals or your performance in office.
So TL;DR, the law does actually seems to apply. Though applying it is more complicated given that it might not be clear where the center is, it might not be as easy to shift positions even if one knows one would need to and ultimately finding the center doesn't ensure you actually win the election as there's a whole different game being played with regards to that point.